WILLPOWER
When you have to hold a direction even if no one confirms it.
W.E.N.D.Y.™ is a personal workspace dedicated to what happens in your professional role.
Through progressive work, training and real experiences, you observe how you act and step in when pressure, relationships and decisions become more complex.
Here you work on what happens when you have to decide, stay within your professional scope and remain recognisable in your role.
You can start for free with a Threshold or with the W.E.N.D.Y. Assessment™.

I’m Anna Francesconi, author and creator of Identity First™ and the W.E.N.D.Y. Model™.
I built this space to bring into everyday work what I have been studying for years: the relationship between identity, role, decision and context.
Right now on W.E.N.D.Y.™ there are
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Experiences to go through.
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Task
Thresholds
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Task
Play on Books
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Task
Professional Experience
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Task
MicroPlans
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days of training available with a subscription
EVERYTHING ELSE IS NOISE.
Before the role.
Before performance.
Before skills.
There is the way you enter situations, read what is happening and choose how to position yourself.
That is where everything starts.

NOT SURE WHERE TO START?
The W.E.N.D.Y. Assessment™ starts from what is happening around you and brings the focus back to how you are positioning yourself.
Not ‘what is the problem?’, but ‘where are you in relation to what is happening?’
It is a guided reading of your current situation.
To take the Assessment, create your free account and complete your profile.
SIGN UPIn my experience there are moments when knowing what to do is no longer enough.
How it works
START WHERE YOU FEEL THE MOST STRAIN OR RESISTANCE.
You can start right away, for free.
One piece of work at a time.
Books to practise
READING DOESN’T END ON THE LAST PAGE.
Bring what you have read in the W.E.N.D.Y. Series™ books into your own experience, with work that deepens and expands the themes they explore.
DISCOVER MORE →ONE SPECIFIC THEME.
ONE DEDICATED MICROPLAN.
Short, progressive MicroPlans to work independently on a specific situation. Available separately from W.E.N.D.Y.™ plans.
W.E.N.D.Y.™ TRAINING
Reading and personal work training to go through directly inside W.E.N.D.Y.™. Read freely, write in the micro-practices, save your reflections and return to them whenever you want.
READING · MICRO-PRACTICES · REFLECTIONS · MAPS
For organisations
WORK ON ROLE, DECISION AND CONTEXT ENTERS ORGANISATIONS.
A dedicated environment to bring W.E.N.D.Y.™ work into teams and organisations.
DISCOVER W.E.N.D.Y.™ ENTERPRISE →WE CREATE VALUE.
Coming soon